IPL’s Indian sub-continent TV and digital rights sold for a whopping Rs 44,075 crore
MUMBAI - The BCCI is set to laugh its way to the bank after selling its IPL TV and digital rights for the Indian sub-continent for a whopping Rs 44,075 crore. As per information received, Package A (Indian sub-continent TV Rights) for 410 IPL matches across five seasons from 2023 to 2027 has been sold for Rs 23,575 crore, which is effectively Rs 57.5 crore per game.